Mason Williams

Mason Williams Communications has won a competitive pitch to deliver a series of consumer PR projects to communicate the family friendly offer at Imperial War Museum North.

The two-year contract commences this October with the agency promoting the October half-term family fun activity with a Ministry of Food theme.

Said Deputy MD Gawen Higgins: “IWMN is one of the UK’s leading visitor destinations showcasing some of the most incredible and iconic exhibitions in Europe if not the world.”

“It is a privilege to be working with them on some of the very exciting content they have planned over the next few years.”

Mason Williams will be working closely with the in-house PR and marketing team with a focus on consumer PR activity, designed to attract family visitors to the Museum at key school holiday periods.

Designed by world-renowned architect Daniel Libeskind to represent a globe shattered by conflict. IWM North reveals how war shapes lives through powerful exhibitions, the Big Picture (a 360 degree light and sound show), tours, object handling sessions, and family activities all available daily.