The Brief
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• Launch a successful winter campaign to demonstrate how and why to barbecue in the colder months, to the top home and lifestyle media.
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Our Response
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• We teamed up with celebrity interior designer Abigail Ahern, to host an exclusive Christmas Dinner at her home, all cooked on a Weber barbecue, from mulled cider, to the turkey, trimmings and dessert, plus her exclusive garden design tips.
• Core messaging – make use of your garden and barbecue all year round and showcase the new Winter recipes.

The Attendees:
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• Metro
• YOU Magazine
• House & Garden
• House Beautiful
• Delicious Magazine
• Simple Things Magazine
• Good Homes
• Country Homes & Interiors
• Red Magazine
• Modern Gardens
• Home & Garden
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